Podcasts, Cars, Audio on Demand

What’s Behind the Great Podcast Renaissance? -- NYMag: "... as I talked to podcasters, they told me that the biggest reason for the podcast renaissance has nothing to do with the podcasts themselves, or the advertisers funding them. It's actually about cars. The secret to radio's success has always been the drive-time commuter. An estimated 44 percent of all radio listening takes place in the car, and that's the way the radio industry likes it. Car-based listeners are captive, they tune in for long stretches at a time, and they're valuable to advertisers. And drivers' dedication to the AM/FM spectrum has made radio a remarkably stable medium — even in 2013, according to the Pew Research Center and Nielsen Audio, 91 percent of Americans over age 12 listened to the radio on a weekly basis. Now, though, cars are going online. Both Google and Apple have rolled out connected-car platforms (Android Auto and Apple CarPlay, respectively), and most new cars sold in the U.S. these days come with the ability to play smartphone audio over the car's speakers, either through Bluetooth connectivity or through a USB or auxiliary plug. One industry group, GMSA, estimates that 50 percent of all cars sold in 2015 will be internet-connected, and 100 percent by 2025...." (read more at the link above)

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Streaming Media, Fred Seibert, Federator (video)

Streaming Media: Business Plan Catching Up With Kids’ Habits: Video - Bloomberg:
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Fred Seibert, founder and chief executive officer at Federator, talks with Betty Liu about new media streaming offerings from old media to grab the attention of cord cutters and how it reflects the viewing habits of young kids and how consumer have the power to determine pricing. He speaks on “In the Loop.” (Nov 10--Bloomberg)

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CBS' Les Moonves, Digital Revolution (video)

CBS' Les Moonves: There Is a Digital Revolution: Video -
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CBS President and CEO Les Moonves discusses CBS All Access, digital content, retransmission fees and cord cutters. He speaks with Trish Regan on "Bottom Line." (Source: Bloomberg 11/6)

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Bloomberg, Online TV, Strategy

Bloomberg explains its strategy for success in online TV | VentureBeat | Media | by Tom Cheredar:
"Long before Fox, CBS, or HBO debuted options for on-demand streaming video, business news-oriented cable channel Bloomberg was already available online and on many connected devices. This, of course, is significant because the television industry finally seems ready to accept that TV viewing is moving online. Last month saw both HBO and CBS announce that they were preparing to launch standalone streaming video services that do not require customers to already pay for cable or satellite television service. CBS in particular is even launching its own online TV news network. Bloomberg TV, however, started way back in 2011, and it’s seeing a lot of success as a result of not waiting around. Bloomberg told VentureBeat that its strategy has led the company to see one of its best months in terms of online TV and over-the-top (OTT; any TV content delivered outside of a cable or satellite TV provider, such as Comcast or DirecTV) viewership growth. In September, the company saw video stream viewing increase 12 percent to 72 million videos, compared to 64 million streamed in August, according to ComScore. Bloomberg also more than doubled the number of unique viewers for video content to 9.2 million compared to the same time last year..." (read more at link above)
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