Four out of 10 Americans have connected their TV to the Internet
" . . . Four out of 10 Americans have connected their TV to the Internet, according to a new Forrester study. If you’re just talking about the whippersnappers in the 18-to-32 age bracket, the number shoots up to 6 in 10. Forrester credits Microsoft’s Xbox 360 and Sony’s PS3 for most of that; it says 42 percent of connected TV watchers are hooked up via a game console. If you’re an oldster like me — who remembers the days of rabbit ears, Pong and three broadcast networks — that number seems staggeringly high. And we can attach a few caveats below. But it’s not the first time we’ve seen stats like these. Earlier this fall NPD reported that TVs have become the most common screen for Web video-watching. And Netflix says the PS3 often generates more streams per day than PCs do. So if you’re willing to say these reports are at least directionally correct, it’s a big deal, at least for Netflix, Hulu, YouTube and everyone else who has been waiting on this moment. . . ." (source: All Things D)
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