Internal memo: Yahoo planning to completely rework its global marketing strategies

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Internal memo: Yahoo revamping global marketing strategy
ZDNet (blog)
A new leaked internal memo reveals that the search site turned “premier” digital media company is planning to completely rework its global marketing strategies. The note, penned by Yahoo's chief marketing officer Elisa Steele, doesn't reveal many ...
Digital marketers offer advice
Tallahassee Democrat (blog)
Both speakers emphasized the importance of digital media in connecting with customers today, but gave specifics on how to go about it the correct way. Brogan, who began blogging in 1998 when it was called "journaling" and who is a New York Times ...
Graham Hann, partner, Taylor Wessing
The Guardian
Graham is a partner in the Technology and Digital Media team department and Head of the Technology Industry Group. He advises on all aspects of information technology and intellectual property law with a particular emphasis on advising growth ...
Evolve Media Corp. Acquires Leading Pregnancy Community, BabyandBump.com ...
MarketWatch (press release)
Evolve brings together four synergistic companies to create one compelling offering: Gorilla Nation, the world's largest brand ad sales company that specializes in targeting affinity audiences; AtomicOnline, publisher of large digital media properties, ...
Savtira Showcases Live eStore Launch at Guavaween VIP Party
DigitalJournal.com (press release)
Savtira also offers partners access to a multi-million-item catalog of digital media and physical goods. The Savtira eStore video tour can be viewed on http://www.Savtira.com or on YouTube. The eStore is set-up as a sample to display to business or ...
Online games firm Trion Worlds eyes IPO
Baltimore Sun
NEW YORK (Reuters) - Little-known online games company Trion Worlds, after raising $100 million in venture capital since 2007, is looking at becoming the newest debutante at the digital media IPO ball. Not unlike larger and better-known games company ...
Paul Gosling made a partner at Young
How Do
Manchester-based creative agency Young has made Paul Gosling a partner and acting managing director. Gosling joined the firm in August from London's Curb Media. He specialises in creative design and strategy and worked with Puma, Haagen Daz, Nike,...
Watermark and Suitcase Interactive join forces
Calgary Herald
... a long-time Calgary advertising firm, and Suitcase Interactive, awarded 2011 Best Digital Marketing Agency by Digital Alberta, have formed a joint venture providing marketing and advertising services that integrate traditional and digital media...
Man City enjoy digital channel success
Equimedia Marketing News
He also commented that digital media has the potential to reach a far greater number of overseas fans. "In the UK, the chances of persuading someone who supports Chelsea to support City are slim. However, overseas is kind of interesting because quite ...
Zack Clayton of Three Ships Media on Social Media
PBS Nightly Business Report
So there's a big opportunity for companies that sort of close the gap between the way they communicated with customers then and the way customers are consuming information now on digital media, web sites, mobile tablets and social networks. ...
Student makes website a reality
Drexel University The Triangle Online
Competitors were provided a $10000 stipend to participate in the “digital-media idea lab.” At the end of the 10 weeks, Winkleman competed against contestants from Massachusetts Institute of Technology, Harvard University, the University of Southern ...
Game Changer? Federated Media Lands Key Deal with WordPress
Private Equity Hub (press release)
Right now, at the Web 2.0 Summit in San Francisco, two local companies, Automattic – which powers the popular blog platform Wordpress — and the digital media and ad network Federated Media, are taking the wraps off a major partnership. ...
Journalism's bold future
ABC Online
News people included CEO of News Digital Media Richard Freudenstein, Group Marketing Director Ed Smith, Australian Editor Clive Mathieson, Australian Digital Editor Nic Hopkins and Australian Director of Corporate Affairs Stephen Browning. ...
Chernin Group's Peter Chernin, Live at AsiaD
All Things Digital
s longtime chief operating officer, Peter Chernin oversaw the conglomerate's movie and TV operations, as well as most of its forays into digital media, via ventures like MySpace and Hulu. Now on his own, Chernin is doing the same thing: He's producing ...
School Forum 2011: Learning supported by digital resources
Training Press Releases (press release)
The use of innovative technology for teaching is nowadays just as varied as the range of digital media: videos, podcasts, blogs, wikis and serious games open up just as many new kinds of teaching as the use of smartboards or school partnerships in ...
Online use among older people continues to soar
StartupSmart
“Privacy risks, in particular, loom larger for participants as top of mind concerns when using digital media than do issues around content,” ACMA says in its report. “[Respondents] generally accepted that they had little control over what subsequently ...
Murdoch to Pay Millions in Phone-Hacking Scandal
Voice of America
The list includes: American Idol.com; AskMen; careerone.com.auCARSguide.com.au; Fox.com; FoxSports.com; FoxSports.com.auhulu.com; IGN Entertainment; Milkround; National Rugby League; NDS; News.com.au; News Digital Media; News Outdoor; Scout; ...
MTV uses outdoor and digital to promote MTV Unplugged
Campaign India
By Campaign India Team on Oct 21, 2011 (13 hours ago) MTV India recently unveiled an OOH campaign designed for Micromax MTV Unplugged, which aimed to combine audio, visual and digital media. Conceptualised by MTV and its media AoR, Vizeum India and ...
ESPN: Mobile Audience Growing, Spending More Time
Mediapost.com
Online Media Daily recently spoke with David Coletti, vice president, digital media research and analytics at ESPN, to find out more about how the cable network's viewership is playing out in mobile, and what it means for advertising. ...
Callaway Digital Arts Names Rex Ishibashi as CEO - Digital Media ...
By Chris Marlowe
Callaway Digital Arts (CDA) has appointed Rex Ishibashi as chief executive officer of the company, which makes family-friendly mobile and tablet applications. He replaces Nicholas Callaway, who has moved to the role of chief creative officer.
Digital Media Wire | connecting...
DMA Central » Blog Archive » How Siri Works
By Vince Matthews
iTunes made the record store digital, the iPhone took communication into the space age, and Siri (pronounced Sir-ree) is Apple's latest step toward our technological future. Siri, a voice recognition feature that Apple developed for iPhone 4S, ...
DMA Central
NY Times Sees Display Growth; Bizo Says Run Rate At $15 Million ...
By John Ebbert
On ClickZ NetPlus Marketing's Robin Neifield offers her digital media planning tips for 2012. She starts with the importance of reviewing past results: "In an industry like ours, the past should be viewed primarily as a directional guide because ...
AdExchanger.com: Exchanging Ideas...
Call for Entries: Nokia Digital Media Awards 2012 | Film Ireland
By steven
The entries for the Nokia Digital Media Awards 2012 are now open.
Film Ireland
SoapBox launches with Code of War! | Ryerson Digital Media Zone
By Jillian Bell
Ryerson's Digital Media Zone “This was really possible because of our situation here at the Ryerson DMZ.”, says Brennan McEachran, CEO of HitSend Inc. “I guess that is the advantage of having 24 tech startups working in close proximity to ...
Ryerson Digital Media Zone
Digital Lifescapes: Publishers will Embrace eMagazines and ...
By David H. Deans
The Juniper market study noted the surge in Apple iPad adoption led a number of newspaper publishers to move beyond standalone smartphone apps towards more integrated digital media strategies. Companies such as News International ...
Digital Lifescapes
Merging Media 2011 Vancouver (Giveaway) | Vancity Buzz ...
By Vancity Buzz
Lionsgate, Google, YouTube, Al Jazeera and Amazon will be among hundreds of conventional and  digital media organizations from across North America that will come together at Merging Media 2011in Vancouver to discuss and explore the ...
Vancity Buzz | Vancouver Blog
Don't Call It A Comeback: 5 Brands That Found a Second Life Using ...
By charles
But with a new deal involving Dish Network (another brand struggling to find a hole to fill in the cable TV/digital media world.) comes renewed interest and the potential to overtake their rival, Netflix. Blockbuster made a huge push into social ...
The Stairwell
Recommended Links for October 21st | Alex Gamela - Digital Media ...
By Alex Gamela
Alexandre Gamela shared 7 links. More Data Was Transmitted Over the Internet in 2010 Than All Previous Years.
Alex Gamela - Digital Media & Journalism
Dropbox scores $250 million in venture funding | Digital Media ...
The online storage site has raised $250 million in Series B funding, which it plans to use to build the business, beef up its internal team, acquire other companies ...
news.cnet.com/.../dropbox-scores-$250-million-in-venture-fu...

TV GUIDE Magazine Selects Aysling Digital Media Solutions for WoodWing CMS ...
PR Newswire (press release)
"Given the increasing user demand for TV GUIDE Magazine content on a daily and weekly basis, we are pleased to be working with Aysling Digital Media Solutions to manage the high volume of content we create and distribute across multiple channels," said ...
Liquid Technology Liquidates Liquid.com
San Francisco Chronicle (press release)
AP Interview: Bell seeks to channel Tintin 10.21.11 Liquid Technology, a computer liquidation and data destruction company, just completed the entire shutdown and liquidation of Liquid Digital Media's Redwood City, CA data center. ...
Media Fund Highlights Success in Digital Content Creation with Online Annual ...
mediacaster
From Papa & Yo to Flashpoint and beyond, the first online Annual Report from the Canada Media Fund (CMF) highlights both the national benefits and international appeal created by Canadiandigital media and television content creators. ...
iSIGN Media and Its New Acquisition Pinpoint Media Showcase Key Technologies ...
MarketWatch (press release)
iSIGN is now the largest owner/operator of in-store digital media in Canada. With a national footprint, iSIGN reaches an average of 1.5 million consumers a day through our convenience store network, using state of the art technology to push relevant ...
Journalism still trying to find its digital niche
San Francisco Chronicle
He was speaking specifically about online music, but the statement is applicable to any form ofdigital media, particularly journalism. An industry kicked off-balance by the Internet is now struggling to find its footing as smart phones, social media, ...
The trouble with the media Cloud: If we can have everything, does it mean ...
PhysOrg.com
"That may be nostalgic of you, in the sense you can't do anything about a drive toward digital media," said Sherry Turkle, a Massachusetts Institute of Technology professor who specializes in technology and alienation. "But what is so nostalgic about ...

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