AOL Struggles to Profit From Website Expansion

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AOL Struggles to Profit From Website Expansion
NY Convergence
CEO of AOL, Tim Armstrong has invested heavily in producing content and is attempting to build up the company's digital-media business. Traffic on AOL sites rose just 3% in June even though they added new properties such as The Huffington Post and ...
Death of a salesman?
Telecoms.com
It's seen a number of false dawns, but with the activation of every new smartphone or tablet, the world's digital media advertising inventory gets a little bit bigger. Today, mobile is still a small if fast growing part of the advertisers' arsenal. ...
Guardian's data focus will be good for advertisers
Marketing Week
But he describes getting the right attitude to digital media as 'like turning a supertanker around'. He thought the hardest part of his job would be understanding the technology but actually he said the biggest challenge has been the cultural shift ...

ComScore, Exelate Cleaning Up 'Garbage In, Garbage Out'
Adweek
Advertisers wary of digital media almost always complain about the data. How do they know the audience they paid for actually saw their ad? Right now that kind of feedback, be it from publishers, third party data providers, or media buyers, ...
Krux Digital Emerges as a Leading Force in Digital Media Consumer Data Solutions
SYS-CON Media (press release)
SAN FRANCISCO, CA -- (Marketwire) -- 08/16/11 -- Krux Digital reported the widespread adoption of its solution suite across a diverse mix of digital publishers and website operators, with its US and European client count growing to twenty-five through ...
TEC to hold first 'DIGIMARK 2011-Pakistan' media summit
Business Recorder
LAHORE: TEC (Training, Event and Consultancy), a professional enterprise is to hold the first Pakistan Digital Media Summit titled “DIGIMARK 2011-Pakistan” on 18th August at Royal Palm in Lahore. The event is designed to guide the corporate sector as ...
Funds to help bridge UK digital divide
Financial Times
By Tim Bradshaw, Digital Media Correspondent Local authorities in England and Scotland have been allocated £363m to help provide super-fast broadband as part of the government's drive to bridge the UK's digital divide between town and countryside. ...
Digital media deal value surges in first half of the year
BtoB Magazine
New York—The value of digital media mergers, acquisitions and capital raises totaled $20.3 billion in the first half of the year, an increase of 126% over the same period in 2010, according to a report released by Peachtree Capital Advisors, ...
New Partnership Paradigms: The Wave Of The Digital Future
Mediapost.com
Of the three unique relationships in the content-distribution-sponsorship chain, the dynamic between content producers and sponsors may be the one that we see transition the most as digital mediacontinues to evolve. New and meaningful distribution ...
White Digital Media Merges Its Marketing and Interactive Departments to Form ...
Marketwire (press release)
SAN DIEGO, CA--(Marketwire - Aug 16, 2011) - White Digital Media, the leading business news source for C-level executives and decision makers worldwide, announced today the merge between its marketing and interactive departments to form 'branding. ...
BBC completes sale of Radio Times
BBC News
BBC Magazines was put up for sale in September as part of BBC Worldwide's plans to focus more on digital media. BBC Magazines is part of the BBC's commercial arm, BBC Worldwide. Most of the proceeds from the sale will go back to the BBC to help it...
Lighthouse Digital adds sparkle to Appletiser
Bizcommunity.com
We've developed a 360 degree digital media approach to engage with all digital media platforms and boost Appletiser's online digital media presence. This will not only add value to Appletiser's successful marketing mix but will assist them to further ...
Aegis continues 2011 acquisition drive
M&A deals
Chief executive officer of Aegis Media Austria and Adriatics, Andreas Weiss, comments: 'The digital media market is growing fast with high demand for integrated digital services and creative offers.' Weiss adds that the purchase will bring an ...
What is the value of a Facebook 'like' for brands?
exchange4media.com
Ultimately, I feel that social need not be a tick mark for a brand in terms of digital media, but it has to involve an active engagement and interaction with the users,” he added. Another important point that the comScore report brings out is for ...
Manchester Focus: Are the days of big agency dominance over now in Manchester?
The Drum
There has been a huge shift towards digital media over the last few years, which it appears the larger agencies have had difficulty adapting to. Smaller agencies are agile enough and are showing evidence that size in digital media is not important. ...
$25M invested in Thought Equity Motion
Bizjournals.com
The Denver-based technology company will use most of the funds to continue building its digital media storage and delivery service that's attracting major TV and movie studios as customers. Thought Equity Motion secures digital master copies that make ..
AlwaysOn Names uSamp to Global 250 Top Private Companies List for 2011
Virtual-Strategy Magazine
The AlwaysOn Global 250 represents the top emerging companies demonstrating significant market traction and pursuing game-changing technologies in digital media, mobile, social media, cloud, and SaaS computing. The AlwaysOn editorial team and industry ...
Entrepreneur's Publicity Stunt Could Cost Him Admission to Harvard
BNET (blog)
By John A. Byrne | August 16, 2011 John A. Byrne is chairman and editor-in-chief of C-Change Media Inc., a digital media startup that is launching a network of websites for the global business community. Until recently executive editor and ...

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